Noel is Marketing Manager at UEFA, the European governing body of football. UEFA hosts some of the largest sporting competitions and events on the globe such as the Champions League and the EURO. With millions of participants and billions in revenue, UEFA is truly a giant in the sporting context. Noel joined UEFA 4 years ago from the Football Association of Ireland where he had been Head of Marketing since 2006. A former player with Limerick FC, Cork City and Shamrock Rovers, Noel now leads the growth of European football across UEFA’s 54 member associations.