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European Sport Tourism Summit 2015 – Programme

MAXIMISING THE IMPACT OF SPORT TOURISM

Date: 14 May 2015
Location: Limerick, Ireland
Venue: Thomond Park Stadium

MC: Conor McNamara, BBC Sport Commentator

8:30 Registration

9:15 Welcome Address – Keith Wood, W2 Consulting

9:20 Shannon Airport Address – Neil Pakey, CEO, Shannon Group

Morning Session

9:30 Simon Morton, UK Sport
Hosting Major Sporting Events for Major Sporting Benefits

10:00 Mike Laflin, Sportcal
Measuring Sport Tourism Success, The Global Sport Index

10:30 Richard Hills, PGA Ryder Cup
Reinventing the Greatest Match up every 2 years – The Ryder Cup Effect

11:00 Break

11:30 David Grevemberg, CEO, Commonwealth Games Federation
Big Dreams and Transformational Outcomes – Glasgow and the Commonwealth Games Effect

12:00 Panel Discussion Q&A

12:30 Lunch  – Sponsored by Limerick City & County Council
Option of Tour of Munster Museum

13:30 Brian Mahony, Director Global Projects, International Triathlon Union 
Developing Host Areas Attractiveness for International Events

14:00 Paul Smith, Rugby World Cup 2015
Preparing to Deliver the Best Rugby World Cup Experience – Working with Host Cities

14:30 Gary Verity, Grand Depart Tour De France 
A Vision that Transformed to Hosting the Biggest Global Annual Event in Sport 

15:00 Eoghan Prendergast, Limerick City Marketing
City Sport Tourism Innovation – Limerick & World Rugby 7’s

15:10 Break

15:40 Noel Mooney, UEFA
A New Model for EURO 2020 – The Impact and Opportunity

16:10 Richard Ayers, Seven League
Marketing 4.0 – The New Level of Engagement

16:40 Panel Discussion Q&A

17:00 Close

Register Now